Descriptif

The course Fundamentals of Strategy develops the basics and advanced concepts, tools and methods of strategic management, emphasizing innovation and new business models aspects. It relies on a combination of lectures and tutorials to help students applying theories and concepts in strategic management to real case studies. It is designed to provide students with the needed knowledge and skills to formulate and implement strategic goals for multinational companies as well as Small and Medium Enterprises including startups. It covers topics such as strategic analysis, business and corporate strategy including international strategy and strategic management of innovation.